Planned Giving

Planned Giving

Your Legacy, Our Future

By leaving your legacy through a planned gift for Bethesda, you make a profound difference for today’s beloved generation of seniors, as well as the thousands of individuals among aging generations to come.

Bethesda’s ability to accomplish our goals — from providing compassionate senior care and services to fostering successful aging through innovative programs — are directly tied to your generous support. Planned gifts also advance our mission — providing comfort to seniors who outlast their financial resources by reassuring them that they will always have a home with Bethesda.

Planned giving can be handled in a variety of ways to provide additional income for you or your heirs; reduce income and estate taxes; relieve you and your heirs of complicated financial management responsibilities, and help to fulfill your personal, humanitarian and charitable objectives.

You have a number of ways to support Bethesda through planned gifts:

Entrance Fees (Lasting Heritage Program)

Bethesda independent retirement living residents can take advantage of our Lasting Heritage program by gifting a portion of their refundable entrance fee to the Bethesda Health Group Foundation.  This irrevocable gift transfer provides a meaningful way to leave your legacy in perpetuity and provides stability for Bethesda’s future.

By using this existing asset of your entrance fee, you can easily make a significant contribution, yet still meet your personal financial needs and potentially reduce your estate tax liability. An added bonus is that you do not have to commit additional money or change your estate plans to participate in the Lasting Heritage program.

Residents who give $10,000 or more through the Lasting Heritage program become lifetime Legacy Society members.

Bequests and Trusts

One of the simplest planned gifts is a bequest or trust through which you designate either a specific dollar amount or a percentage of your estate after other disbursements.  A bequest or trust also can reduce the amount of your taxable estate, which may increase the actual amount left to your heirs.

If you choose to support Bethesda or any of our communities through your will or trust, please use the following language:

“I give and bequeath to Bethesda Health Group (employer ID number 43-0666738) for the benefit of (name of Bethesda community, service or program) (amount or percentage of estate or description of property) to be used for humanitarian care or unrestricted purposes. 

Learn how to include Bethesda in your will or trust.

Life Insurance

This option provides an easy and cost-effective way to make a significant contribution to Bethesda.  You can name the Bethesda Health Group Foundation as the beneficiary of a life insurance policy and still retain ownership, or you can gift a life insurance policy by naming us as the owner.  When you gift a life insurance policy, you can donate :

  • A paid-up policy — you may irrevocably transfer ownership to Bethesda.
  • An existing loan-free policy for which you are still paying premiums — you may irrevocably transfer ownership to Bethesda; we continue to pay the premiums, and your annual tax-deductible gifts to Bethesda will keep the policy active.  Your tax deduction is the cash value or total premium paid into the policy, whichever is less.
  • A new policy — your cash gift to Bethesda is used for the policy purchase, and you name Bethesda as the owner when it is issued; your subsequent tax-deductible gifts to Bethesda keep the policy active.

Learn how to donated Life Insurance as your tax-deductible gift.

Charitable Gift Annuities

This is a way to make an outright gift of cash or securities to the Bethesda Health Group Foundation during your lifetime, in return for our organization’s promise to pay a quarterly stream of annuity income to you as the donor.

Charitable Remainder Trusts – If you have built up a sizeable estate and are looking for ways to receive reliable payments, you may want to consider setting up a charitable remainder trust.

Benefits include:

  • A partial charitable income tax deduction
  • Potential for increased income
  • Up-front capital gains tax avoidance

There are two ways to receive payments:

  • An annuity trust pays you, each year, the same dollar amount you choose at the start. Your payments stay the same, regardless of fluctuations in trust investments.
  • A unitrust pays you a variable amount based on a fixed percentage of the fair market value of the trust assets. The payment amounts are determined annually. If the value of the trust increases, your payments increase. If the value decreases, however, your payments decrease.

You can fund a charitable remainder trust with appreciated securities, retirement plan assets, tangible personal property and cash.  Through careful planning, you may be able to make such gifts while minimizing capital gains taxes on certain appreciated property, and reduce income and estate taxes.

Next Steps:

  1. Contact Bethesda Health Group Foundation at 314-800-1981 to discuss.
  2. Seek the advice of your legal, tax or financial advisor.
  3. If you plan to include Bethesda in your trust, please use the following information:

Legal Name:                              Bethesda Health Group Foundation

Legal Address                          1630 Des Peres Road, Suite 290 St. Louis, MO  63131

Federal Tax ID Number:        43-1278967

All planned giving donors are eligible to become lifetime Legacy Society members and receive numerous benefits, including invitations to our annual Legacy Society donor appreciation luncheon and educational events.  For more details on Legacy Society membership, click here.

Ways to Donate Your Planned Gift

Check or Credit Card

An outright gift via check or credit card is the most direct way to help, plus it qualifies for a full charitable deduction if you itemize your federal income tax return.  We accept all major credit cards. A payment towards a multi-year pledge is deductible in the year that you make it.  Check and credit card gifts are deductible up to 50 percent of your adjusted gross income for the taxable year.  Any excess is deductible during the next five years.


Transferring shares of stocks, bonds or mutual funds is a great way to make a charitable gift because of the two-fold income tax savings.  You are not subject to the capital gains tax if the securities have appreciated, and you can take a charitable deduction for the current fair market value of the securities.  If you have taken a loss on securities, you may want to consider selling them and donating the proceeds, which allows you to recognize the loss as a tax deduction.  The limit on deductibility in any tax year is 30% of your adjusted gross income with any excess deductible during the next five years.

Please ask your financial advisor to contact the Bethesda Health Group Foundation for our Depository Trust Company (DTC) number and transfer information when you choose to donate securities.

Retirement Plan (IRA) Distributions

If you are age 70½ or older, you can transfer funds directly from a traditional or Roth IRA to the Bethesda Health Group Foundation without reporting this as taxable income.  If you meet the age requirement, gifts from your IRA count toward your required minimum distribution with no taxes due.  Since IRA funds are not taxable income, using your IRA to make donations is the equivalent of a full income tax deduction, which is especially valuable for those who don’t itemize when filing their income taxes.

You also can name the Bethesda Health Group Foundation as residual beneficiary of any retirement plan assets.  When you make such a beneficiary designation for a retirement plan, this allows you to defer your charitable gift to the end of your lifetime.

Lean how you can donate directly from your IRA to benefit both you and Bethesda.


Gifts of real estate or property can provide important tax advantages. The property’s full fair market value is deductible as a charitable contribution with certain limitations.  Whether your property has increased or decreased in value, you may be able to donate it with substantial benefit to both you and Bethesda.  You also can name the Bethesda Health Group Foundation as beneficiary of property.  Please contact us to discuss the property specifics and the best way to handle your gift consideration.

Do You Need to Inform Bethesda of Your Planned Giving?

Informing the Bethesda Health Group Foundation is entirely up to you; however, knowing about your decision to leave a planned gift helps Bethesda immensely with future planning.  In addition, it allows us the opportunity to give you well-deserved recognition during your lifetime!

*Disclaimer: The Bethesda Health Group Foundation does not provide legal or tax advice. You should consult with your attorney or tax advisor to determine the benefits and risks of any planned gift. Information provided by Bethesda is not intended to be used to avoid tax liability.

For more information on how your gift can make a difference, please call or write:

Bethesda Health Group Foundation
1630 Des Peres Road, Suite 290
Saint Louis, Missouri 63131-1800
(314) 800-1981

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